Join lead Engagement analyst Brian Eastwood October 4th at 1 PM (ET) for a webinar where he will present some of the key findings from our recent Insight Report, “Beyond the Portal: Technology for Improved Consumer Engagement.” Brian will share a 15-20 minute presentation followed by 15 minutes of open Q&A with the audience. We look forward to hearing your questions, so please come with plenty! Follow this link to register today.
Below are the primary topics we will be covering in this webinar:
- Why replace the patient portal?
- Defining and implementing a broader engagement model
- Who will drive this innovation?
- Market outlook to 2020
- Recommendations for moving ahead
A little about the report:
Features such as bidirectional messaging with members of an extended care team, multimedia educational resources, interactive health coaching, and integration with community and other non-clinical resources remain in silos today, creating complexity for the consumer. Overcoming this will require a broader, more open framework and technology architecture than what patient portals today can provide.
Based on briefings with more than 20 solution providers across a number of domains as well as extensive secondary research, this Insight Report from Chilmark Research will:
- Investigate why the patient portal needs to be replaced.
- Address the challenges in replacing the portal.
- Describe the architecture of the “new” portal.
- Discuss which stakeholders in the healthcare industry will drive its development.
- Provide a five-year market outlook and model for healthcare organizations (HCOs) investing in this new technology.
The report provides several important frameworks for HCOs and vendors, including:
- A Next-Generation Engagement Model that spans modalities of care for all types of consumers, regardless of age, socioeconomic status, level of health, type of insurance, or familiarity with technology.
- An Engagement Solution Maturity Model that describes how next-generation solutions will evolve through 2018, 2020, and beyond.
- An Investment Model for Engagement Solutions that identifies how HCOs that are leading the way, following, and waiting for guidance will approach their engagement strategies in the next three to five years.
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