Growth & Change
The traditional model of consuming healthcare services is changing. Frustrated consumers – accustomed to the technological advances that have improved air travel, retail, and a host of other industries – increasingly eschew the doctor’s office for newer, more convenient care delivery models. They’re even willing to pay more for these services.
This ongoing shift forces all healthcare organizations, from solo practices to sprawling academic medical centers, to reconsider how they treat low-acuity conditions now and plan to address chronic care management in the future. This month’s Domain Monitor will examine how retail health, telehealth, and direct primary care continue to threaten the traditional model of primary care, identify the challenges that these types of “convenient care” pose, and explain how prudent healthcare IT vendors can address these challenges.