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CNBC Takes a Look at iPad Adoption

by John Moore | March 25, 2011

Chilmark Research was contacted earlier this week by CNBC, via Twitter, regarding a story they were doing on iPad adoption in healthcare. Always nice to see a well done story on the topic (hat’s off to CNBC producer Ruth Coxeter and reporter Bertha Coombs). Of course, seeing Chilmark Research prominently quoted sure puts a smile on our collective faces. (Note: The 22% iPad adoption number quoted in the CNBC story came from our recent mHealth Report in the Enterprise Report which was published in November 2010.)

6 responses to “CNBC Takes a Look at iPad Adoption”

  1. Dan Munro says:

    Congrats on the article – and it really is great to see HIT as the biggest beneficiary of tablets generally. For me, the two big takeaways were:

    “For the doctors who will have input much of that data, a lightweight, portable tablet that can be used at a patient’s bedside fits the bill.”

    “I would call this a perfect storm for medicine,” said Dr. John Halamka, chief information officer at B.I. Deaconess. “You have alignment of funding; a cultural change where doctors want to use devices to improve quality; you also have new devices and new software that is much easier to use.”

    Whatever the device brand – with docs actually using it – and driving better healthcare – that’s called BIG success!

  2. […] supporting this trend piece, the reporter cited two statistics: According to Chilmark Research, 22% of US doctors in the U.S. were using iPads by the end of 2010. With about 820,000 active doctors in the U.S., that would be almost 181,000 […]

  3. […] Chilmark Research estimates that 22% of United States doctors are using iPads as of the end of 2010. A survey by Aptilon indicates that 80% of the remainder plan to buy an iPad sometime in 2011. The demand has increased so rapidly that healthcare IT companies are scrambling to catch up. “It’s created quite a disruption for the health care IT vendors,” Chilmark health-care IT analyst John Moore said. “It’s very challenging as to how to prioritize this.” […]

  4. […] supporting this trend piece, the reporter cited two statistics: According to Chilmark Research, 22% of US doctors in the U.S. were using iPads by the end of 2010. With about 820,000 active doctors in the U.S., that would be almost 181,000 […]

  5. Kudos on the TV spot.

    Anecdotal evidence points to high levels of physician adoption for the iPad, too. Apple store retail employees I’ve spoken with estimate between 1/10 and 2/10 iPad customers say they’re physicians or healthcare professionals. Quite a strange world we live in today, where doctors are forcing a new technology on their IT staff, and not the other way around!

  6. […] as the iPod, iPhone and iPad.  In the world of medicine, the iPad has made a significant impact. Chilmark Research estimates that 22% of United States doctors are using iPads as of the end of 2010. A survey by […]

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